The scope covered the design and deployment of a newsroom ecosystem including a custom front office, a CMS-based back office built on an inherited solution, multi-level access rights, role-based contribution workflows, and structured governance rules. Key constraints included strong brand validation processes, multiple internal stakeholders with divergent expectations, high-pressure delivery timelines aligned with fashion shows, frequent go-live cycles, multi-device usage (desktop and mobile), and differentiated access for journalists, celebrities and internal contributors. Migration and progressive deployment occurred between 2021 and 2023, through several live platform versions and complementary modules, including Cannes Film Festival-specific deployments and a structured press directory extension.