Orient Express Sailing Yachts - New website
The launch of the Orient Express Sailing Yachts marked a major milestone in the rebirth of the Orient Express brand, expanding its hospitality vision beyond hotels into ultra-luxury maritime travel. As the second digital property within the brand’s newly established ecosystem, the project followed the launch of the La Minerva hotel website and contributed to the progressive rollout of a broader multi-site digital architecture. The website aimed to present the world’s largest sailing yacht while embodying the brand’s renewed ambitions and its expansion into exceptional travel experiences.
Working on a similar challenge?
Valentin
Digital Consultant
Project Depth
Project Scope & Constraints
The project focused on the conception and delivery of a dedicated editorial website presenting the sailing yacht and its experience. The platform relied on the same custom CMS architecture established for the ecosystem, ensuring structural coherence across the brand’s digital properties. Given the ultra-premium positioning of the offering, particular emphasis was placed on immersive modules, visual storytelling and the overall image conveyed by the platform. The reservation journey followed a model closer to concierge engagement, requiring a careful balance between inspiration, discretion and practical access to information.
Core Challenge
My Role
Strategic Approach
Execution Logic
Impact & Learnings
Outcomes
Working on a similar challenge?
Valentin
Digital Consultant
Working on a similar challenge?
Valentin
Digital Consultant
Orient Express Sailing Yachts - New website
The launch of the Orient Express Sailing Yachts marked a major milestone in the rebirth of the Orient Express brand, expanding its hospitality vision beyond hotels into ultra-luxury maritime travel. As the second digital property within the brand’s newly established ecosystem, the project followed the launch of the La Minerva hotel website and contributed to the progressive rollout of a broader multi-site digital architecture. The website aimed to present the world’s largest sailing yacht while embodying the brand’s renewed ambitions and its expansion into exceptional travel experiences.
Working on a similar challenge?
Valentin
Digital Consultant
Project Depth
Project Scope & Constraints
The timeline depends on the project’s scope and complexity. Branding and UI/UX projects usually take 2–6 weeks, while Framer website development can range from 1–4 weeks. I’ll provide a detailed timeline after the project brief
Core Challenge
My Role
Strategic Approach
Execution Logic
Impact & Learnings
Outcomes
Working on a similar challenge?
Valentin
Digital Consultant
Working on a similar challenge?
Valentin
Digital Consultant
Orient Express Sailing Yachts - New website
The launch of the Orient Express Sailing Yachts marked a major milestone in the rebirth of the Orient Express brand, expanding its hospitality vision beyond hotels into ultra-luxury maritime travel. As the second digital property within the brand’s newly established ecosystem, the project followed the launch of the La Minerva hotel website and contributed to the progressive rollout of a broader multi-site digital architecture. The website aimed to present the world’s largest sailing yacht while embodying the brand’s renewed ambitions and its expansion into exceptional travel experiences.
Working on a similar challenge?
Valentin
Digital Consultant
Project Depth
Project Scope & Constraints
The timeline depends on the project’s scope and complexity. Branding and UI/UX projects usually take 2–6 weeks, while Framer website development can range from 1–4 weeks. I’ll provide a detailed timeline after the project brief
Core Challenge
My Role
Strategic Approach
Execution Logic
Impact & Learnings
Outcomes
Working on a similar challenge?
Valentin
Digital Consultant
Working on a similar challenge?
Valentin
Digital Consultant
